Business Networking
A CareerBuilder Lesson in Getting Paid
Getting Paid to Socially Network?
I think this is some of the greatest information that careerbuilder has to offer. I enjoy how CareerBuilder describes the way people just LOVE logging onto Facebook each day. Socially speaking, many people look forward to seeing what their friends’ and family are doing each day. Mostly because not everone gets to see their loved ones daily, depending on the person this may not be such a bad thing, lol. Just imagine, getting paid, just to stay on-point with the people you know. Sounds almost impossible, but it’s true… so read on my good friend!
CareerBuilder writer, Rachel Zupek writes:
It’s Monday morning. You sign into your Facebook profile to update your status and you start due diligence on your friends’ profiles. You’re looking at photos from the weekend when you see that your girlfriend was tagged in an album of someone who is not your “friend.” You click through to that person’s profile to get the scoop on how they know each other. Then you see some mutual friends, click around a few more times and before you know it, you’re looking at wedding photos of people you don’t even know.
If you have a social networking profile, the above scenario probably seems all too familiar. (Trust me; there’s a reason I was able to go through the steps of it so well …)
While many job seekers heed advice on joining social media sites to use them as networking tools, they are also warned not to invest too much time — especially at work — in these all-consuming, often-addictive online vehicles.
Until now.
“With social media becoming a major player in how people communicate and interact with each other, it’s natural that this industry needs a marketplace,” says Jim Durbin, vice president of social media at Durbin Media, an interactive marketing firm. “A lot of jobs in online marketing are all now requiring some level of social media expertise. The real question is whether the jobs coalesce into new departments and positions, or if they become skill sets under old departments.”
Social media on the rise
More companies are utilizing social networking efforts by Twittering, blogging and creating profiles on sites like Facebook and LinkedIn to gain exposure and increase customer service.
The Daniel Group/Dan Temps, for example, decided to take advantage of social media to enhance its brand recognition. Jarrod Daniel, president of the executive search and staffing firm, says the firm saw an opportunity to communicate better with its associates and candidates on topics like employment, market issues and internal events. Plus, having an active Facebook page has helped candidates find them and increase visibility.
“Our Facebook recruiting project has increased our visibility in regards to the job postings that we have. We used to get an average of 30 applications per posting before we created the Facebook page,” Daniel says. “Since that page was created, the applications have gone up to an average of 150 applications per posting. That is a 500 percent increase in applications per posting in only three months.”
While Dan Temps clearly figured out an effective strategy, not every company is in the same boat. Many firms know they need to get in the space, but once they’re there, they have no idea how to leverage their existence. As a result, employers need people with social networking skills — like you — to come on board and take over.
Jobs for Facebook addicts
If you’re a social media guru, here are five jobs to consider in your next job search:
1. Recruiter
Candidates have been on social networks for years now, and it’s about time recruiters joined them. Daniel says Dan Temps’ recruiters can find candidates faster, screen them better and reach out to individuals they wouldn’t see otherwise.
“Dan Temps believes that the environment candidates are accustomed to in a social network will keep the conversations and information real,” Daniel says. “Candidates don’t feel they are being pressured in that environment like they would in a more formal interview or screening process and are more likely to get real with our recruiters.”
2. Strategist
Many companies are seeking social media strategists to find the best way to interact within various social sites and online communities. In this role, you would be the face of social media for your company, creating and maintaining an effective social media strategy by interacting with users, growing brand awareness, creating buzz, increasing traffic and providing valuable information. To thrive in this position, Durbin says you must have a proven track record of achieving goals, or companies will be hesitant to hire you.
3. Enterprise architect
“This is the most exciting job in social media and requires someone with broad experience in networks, multiple platforms, development, security and political infighting,” Durbin says. “This is a very rare find. It’s for companies looking to completely revamp their content management strategy and internal networks. It could be the most important role in a company in the next five years.”
4. User operations analyst
For any company with an online presence, user experience is one of the most vital parts of the business. The only way to monitor that is to have someone in charge of the experience. No matter if the company is blogging, has a Web site or pages on Facebook, Twitter and LinkedIn, user operations analysts interact with users, answer queries, investigate problems and keep track of user habits.
5. Director of social media
Similar to a strategist, companies need someone to organize company blogging, viral marketing, podcasting, etc. This person has a background in building teams and who really gets the promise and the purpose of social media, Durbin says. These folks should be aware of new technologies and be all over blogs and RSS, have Facebook and Twitter accounts, and know the difference between his or her employees playing and researching on MySpace and YouTube.
Searching for social media jobs
You might think that finding social media jobs is difficult, but many of these positions fall under a variety of job titles that don’t include “social media.”
Try searching job boards and the Internet for “social media,” “interactive marketing,” “new media” or “branding manager” and you should get a good start in the right direction.
Rachel Zupek is a writer and blogger for CareerBuilder.com and its job blog, The Work Buzz. She researches and writes about job search strategy, career management, hiring trends and workplace issues. Follow her on Twitter: https://twitter.com/CBwriterRZ.
Source: CareerBuilder.com
Get Paid Using Scour…
Scour is a new search engine working to evolve search and deliver a much greater value to the End User. Which is YOU! They will even PAY YOU TO SEARCH and more. Now, I know what you’re thinking, and you’re right! You cannot make a multitude of money just searching. After reading all of the small print, I found that you make the most money when you refer your friends and family to use their web site also.
At this point, most people would be hesitant to even read further but I give you my word that this will work, if we work it together.
Do you use Google, Yahoo, or MSN to search for the information you’re looking for? Think no more because SCOUR will pay you to search & Give you the Ability to View Both Realtime and Traditional Results all on the same page! SCOUR makes it easy to sort by the engine you are most comfortable with and also gives you the opportunity to see the Hottest Websites on the Top of the charts today. When watching the news are you sure you’re getting the information straight, When reading a book don’t you usually want to know about the author? the option to choose which sources are best for your individual search.
Scour also allows you to vote each listing up or down based on its relevance to their keyword( if you choose) as well as comment on their experiences with the site. Thus, giving you the chance to give your opinions on how you feel about the site or the search. By blending user feedback with proven search algorithms the Scour community helps shape your personal brand of results.
Scour now supports realtime search results from OneRiot!
Ever spend time searching only to find that the results you need are buried under irrelevant ones? With the Scour voting and comment system, our goal is to introduce the human element of searching allowing you and all other Scour members to speak up and help shape the results with every search. See a result that doesn’t match your search? Vote it down. See a site that is exactly what you wanted? Vote it up and tell us all why you liked it. After enough votes, the listings will move down in rank, placing the relevant ones where they should be, at the top! When using Scour you can read user reviews about websites based on your keyword taking a lot of the guesswork out of searching and getting to your destination quicker.
Simple Scour Search
This isn’t a pyramid scheme and we’re not trying to get you rich quick, we just think it’s a good idea to share our success with those who help make it possible. Besides how can it be a pyramid scheme when you pay nothing to get involved. Again, I give you my word, you will pay nothing and still make money!
Join me, and play a part in the Scour community and get rewarded for what you already do!
Over the last year scour has seen tremendous growth thanks to the feedback from their community. As a result, they have just announced that they are upgrading their current point rewards system as of September 1, 2009. Due to this growth they were able to increase the daily cash giveaway. You can now receive up to $25 per day, 7 days per week just by following these simple rules. This is great news for us all!
This new cash giveaway rewards program is available to users in ALL countries around the world.
The rules are very simple; you are given 1 daily giveaway entry for every search, vote and comment on Scour. Each point enters you into our $25 daily Cash Giveaway drawing. This means that if you have a total of 10 searches, Scour will award you with 10 entries to win $25 for that day. The more that you search and participate on Scour, the more entries you will receive with a daily max of 350 entries per day. At the end of the day, the daily $25 Scour Cash Giveaway will reset giving you another chance to win!
You will also be happy to know that there are no restrictions to how many times the same person can win per week or per month. This means that you can win daily if you are chosen as the winner.
Scour Referrals:
The Scour referral system also also lets you take advantage of the giveaway. With the new rewards system in place, users will receive 1/4 (25%) of a give away entry for every search, vote and comment that their friends do. This means that for every 4 giveaway entries your “invited” friends generate, you will receive 1 additional daily Scour Giveaway entry.
Note: These fractions of an entry do not carry over to the next day.
What does this mean for the current points you earned?
As a thank you for all your past participation, during our transition to the new $25 daily Cash Giveaway we are offering the following BONUS:
As of September 1, 2009 all point accumulations will stop and Scour users will be awarded with extra daily search entries for the month of September 2009:
Users with:
1 – 1,500 points will receive 25 daily search entries for 30 days
1,501 – 3,000 points will receive 50 daily search entries for 30 days
3,001 – 4,500 points will receive 75 daily search entries for 30 days
4,501 – 6,000 points will receive 100 daily search entries for 30 days
6,001 – 7,500 points will receive 125 daily search entries for 30 days
7,500 + points will receive 150 daily search entries for 30 days
Note: The daily entry cap for the day is still 350.
August 31, 2009 will be the last day to redeem your points at the minimum 6,500 cashout level.
As of September 1, 2009 the current point system will stop and you will have a chance at winning $25 every day, simply by searching, voting and commenting.

Winner Notification:
Daily cash giveaway winners will be notified via a Scour Inbox message. In order to assure prompt payment, please check your Scour Inbox regularly or make Scour your homepage so that you don’t miss out on free cash. The Scour Inbox email will only ask you for a PayPal address and will not ask you banking or other personal information. These messages will only be sent through our Scour Account. Those who do not respond within 30 days will lose their claim for the $25. So keep an eye on your inbox.
Keeping track of Scour Entry Points
Scour users will continue to view the number of entries that they have through a daily “sweepstakes entry counter” on the results page which will tell them the number of daily entries they have. Blog.scour.com
5 Tips On Personal Branding
Need a weekend project? How about organizing your personal brand on the web?
One of the biggest things someone notices, when dealing with personal branding, is the feeling of being out of control of “where you are” online. People don’t realize how many places they are or how many profiles they’ve set up.
The first step to creating an effective Web2.0 personal brand is organizing the existing presence you’ve got. From there, you have focused content in a controlled number of places and can move forward in a clear direction. Below are a few things you can do on a slow afternoon to get the process started.
- Create lists and purge. Do a full centralization process on what platforms you have profiles on, what your user names and passwords are, and what the function of each list is. Record everything in one place so it’s easier to do work. Then, get rid of anything that’s not useful or not moving toward your end goals (they can professional or personal). That Friendster profile from 5 years ago? Sorry Friendster, but you’re just not working for me any more.
- Consistency is key. Make sure that your avatars are consistent (you don’t have to have just one profile photo, but keep it to 2-3, especially if you’re talking about using these services for primarily professional purposes). Use the same or similar bios or about paragraphs. Update them all at the same time.
- Do a search on yourself. Yeah, everyone does this. But analyze it, record any notable mentions, or worrisome mentions. You might find something worth showcasing on a profile. You also might find a profile you forgot about or didn’t even know existed. You want to know what’s out there, so do the search. Try out a few different search engines too. Yes, people do still use MSN search and yes those results can vary from Google.
- Connect and aggregate whenever you can. If you can update on one tool and have that update hit several others, that means efficiency and streamlining. Use RSS feeds, Twitter feeds, Friendfeed etc. This makes life a lot easier. If it helps you, you can also record what’s connected where (I use a pretty simple excel to keep track of it all).
- Pull together all of your content and work for people. If you’re anything like me, you have a lot of content out there that people would only be able to find if they searched your name and felt like sifting through pages of results. Make it easier for people to see your body of work by giving them one access point. I contribute to several blogs, write articles for various publications, and have a bunch of one-off “things” out there that I want to make sure people see. I’ve set up my own website used (for now) as one place to go to see most of what I’ve done. I also plan on flushing out my personal Portfolio [Please note: Interfolio IS a client of ours].
Do you have any other advice on on organizing your Web 2.0 Personal Branding? Do you have any favorite tools to accomplish this?
If so then comment below!!!
Source: OtherSideGroup.Com







